Referendum Advertising Activities

The Chief Electoral Officer has regulatory responsibility for the administration of the referendum to ensure the process is fair, transparent and accessible to all Ontarians who want to participate in the referendum debate.

If you plan to spend $500 or more on Referendum Advertising to promote a particular result during the referendum period it is important that you fully understand the registration and reporting requirements for Referendum Campaign Organizers.

To help Referendum Campaign Organizers understand their responsibilities, the Chief Electoral Officer has developed guidelines. These guidelines are made under the authority of the Electoral System Referendum Act, 2007.

External link to the Regulation on which the Referendum Advertising Guidelines are based.
Ontario Regulation 211/07

External link to the Act establishing the requirement for a Referendum.
Electoral System Referendum Act, 2007

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